The Power of Video Storytelling for Non-Profits

Characteristics Of This Class:


Nonprofits must communicate some of the most important stories of our time, and video is one of the most powerful tools available. With the explosion of YouTube, mobile devices, KONY2012, and viral videos in general, you may be starting to understand the power of video storytelling, but might not necessarily know know how to do it well. This visual and inspiring class will help get you started.

With tons of examples, we'll analyze the different types of advocacy video and learn why certain videos work so well, how they were created, and how they engage the masses. We'll also personalize the class to help you begin to develop a plan for your organization's video - What is your message? What is the most effective way to deliver this message? - and what you need to take those next steps.

This workshop will cover:

  • Why video, why now?
  • Using video to effectively share your story and fundraise
  • Different types of advocacy video and award winning examples
  • What should your video say?
  • Who can create this video for us?
  • Avoiding non-profit pitfalls
  • Planning for a video and what to budget
  • How your video can help distinguish you from other organizations

This workshop is co-taught by Dana Romanoff and Amy Marquis, a full-time editor on National Parks Magazine. Amy is also the founder and editor of The Digital Naturalist, a blog dedicated to improving advocacy videos. Last fall, she spent six weeks on assignment for the National Parks Conservation Association producing and directing two short films about Yosemite National Park.


Who Should Take This:

Anyone working for a non-profit or community organization which is considering using video to tell its story - especially if you don't know where to begin!

Dana Romanoff

Dana Romanoff

Dana Romanoff is an award-winning photographer and multimedia producer using art as activism to raise awareness of key issues in society. Her clients include National Geographic Society, The Women's Foundation of Colorado, LifeQuest Transitions, Reportage-by-Getty Images, The New York times and numerous other editorial, commercial and humanitarian-aid organizations. Dana's work is published and exhibited around the globe and she has received numerous international recognition including the 2011 Blue Earth Alliance Award, shortlist for the 2010 Anthropographia Multimedia and Human Rights Award, and was part of a team of reporters awarded finalist for a Gold Medal Pulitzer Prize in Public Service.


EXCELLENT introduction to the possibilities of non-profit storytelling, with several examples and analysis and ending with discussion of what to consider when making one of these videos. Dana and Amy are personable and eager to answer questions.

Craig, 5/8/2013

Very thought provoking as someone pursuing video as a career but also as someone working at a non-profit.

Heather, 1/9/2013

The class gave me several ideas on how to use video for advocacy work.

Susie, 1/9/2013

A lot of information on message and other videos.

N/A, 9/20/2012

Related Classes & Workshops

Below is a list of classes & workshops that are related to the one you are reading about now. We also encourage you to take a look at our "help me choose" page for much more information on choosing which BDA program is right for you.

Optional Payment Plan for Transitions Certificate Programs:

We want to make our training as accessible as possible so we offer a simple payment plan for our Transitions Certificate Programs. Each of the 4 payments is 25% of the total registration fee with no finance charges or other costs. The first payment will be taken when you register and the remaining 3 payments are paid every month for the following 3 months (detailed payment information in the table below). It's easy to take advantage of this option and we encourage you to sign up early since these programs often fill up fast! If you're interested, don't register online. Instead, please contact BDA staff at 303-800-4647 or email us with the name and start date of the program you wish to attend (info@boulderdigitalarts.com) and we'll get you setup, take your first payment, and confirm your registration.

 

Payment Program Details

  BDA Member Non-Member
Payment 1
Paid at time of registration.
$17.25 $22.25
Payment 2
Due one month after registration.
$17.25 $22.25
Payment 3
Due two months after registration.
$17.25 $22.25
Payment 4
Due three months after registration.
$17.25 $22.25
Note: registrants using the payment plan are not eligible for the early registration discount and always pay the standard registration fee ($69.00 for BDA members and $89.00 for non-members).

Registration Fees

BDA Members: $59.00

Non-Members: $79.00

Registration Discount Applied
You save $10.00 by registering before midnight on 9/8/2013. Standard registration fees for this program are $69.00 for members and $89.00 for non-members.

Schedule

September 12, 2013

Complete Schedule:
9/12/2013 | 6pm - 9pm

BDA Arapahoe Studio (Details)

Register!

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